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How Much Does a Nonprofit Website Cost? Budgets, Grants, and the Volunteer Problem

Short answer: A nonprofit website can cost almost nothing on a builder's free plan, about $20 to $30 a month on a basic builder plan, or roughly $190 to $310 a year on Squarespace. Agency-built nonprofit sites typically start in the low five figures and commonly run $15,000 to $75,000. Eligible nonprofits can add up to $10,000 a month in free search ads through Google Ad Grants. The biggest risk isn't cost: it's the volunteer who built the site leaving with the logins.

For a nonprofit, the website is where donors check you are real, volunteers find out how to help, and the people you serve find you. It is paid for from a tight budget and often maintained by a volunteer. Both facts shape what it should cost.

Key takeaways

  • Builder plans cost about $20 to $30 a month for basic features, $50 to $100 for premium ones.
  • Agency-built nonprofit sites commonly cost $15,000 to $75,000 and more.
  • Register the domain in the organization's name, not a volunteer's, and keep logins with the board.
  • Eligible nonprofits can get up to $10,000 a month in free Google search ads.
  • TechSoup offers discounted software to eligible nonprofits.

What a nonprofit website costs

RouteUp frontOngoingWho maintains it
Builder, free plan$0$0, with the builder's ads and addressVolunteers
Builder, paid plan$0$20–30 a month basic, $50–100 premiumVolunteers
WordPress, self-run$0 to a few hundred dollarsabout $5–50 a month hosting, plus a domainVolunteers, including updates
Agency buildcommonly $15,000–75,000+maintenance planThe agency

A domain costs about $12 or more a year; many nonprofits choose a .org. For most small organizations, a paid builder plan with their own domain is the sensible start. Which builder suits you: our website builder comparison. How little a single page can cost: One page website cost.

The real risk: the volunteer handover

The typical story: a committed volunteer builds the site, registers the domain in their own name, and maintains it for years. Then they move away or step back, and nobody has the logins. Three habits prevent it:

  1. Register the domain in the organization's name, with an organizational email address.
  2. Keep every login documented with the board: domain, hosting, builder, email.
  3. Choose a system the next person can run. A site only one person understands is a risk to the organization.

Why owning your site and domain matters: Do you own your website?

Money you don't have to spend

  • Google Ad Grants: Eligible nonprofits can receive up to $10,000 a month in free search ads through Google for Nonprofits, for example to recruit volunteers or reach donors. Eligibility and the rules are on the Google Ad Grants page. You need a working website with real content for the ads to point to. Google for Nonprofits is also available to charities in the UK and many other countries.
  • TechSoup: Eligible nonprofits can get donated and discounted software and hardware.
  • Pro bono help: Local designers and agencies sometimes build nonprofit sites at reduced rates or for free. Make sure the domain and accounts still end up in your name.

What to get right from the start

  • A privacy policy, as soon as you collect names or emails through a form or a newsletter signup.
  • Permission for photos, especially of children at your programs: get written consent from parents before posting.
  • A clear "donate" and "volunteer" path from the homepage. That is what most visitors came for.

When nobody has time for the website

For organizations where the site is more work than a volunteer can carry: we rebuild your homepage for free, then look after the site from €79 a month. Send changes in a sentence, and the code belongs to your organization.

See website care ↗

Which route fits your organization?

  • Small organization, one engaged volunteer: a paid builder plan with your own domain.
  • Growing organization with several programs: a builder or WordPress with clearly shared responsibilities, so nothing depends on one person.
  • Larger organization, lots of content, little time: a managed option where someone else does the work. What that costs: Website care plans.

Costs that tend to hide in quotes, for nonprofits too: Questions to ask a web designer.

Frequently asked questions

How much does a nonprofit website cost?
A nonprofit website can cost nothing on a website builder's free plan, about $20 to $30 a month on a basic paid builder plan, or $50 to $100 a month on premium plans. A Squarespace subscription runs roughly $190 to $310 a year. Agency-built nonprofit websites commonly cost $15,000 to $75,000 or more, depending on scope.
Can a nonprofit get a website for free?
Yes, on the free plan of a website builder, though it shows the builder's ads and uses the builder's address instead of your own domain. Some local designers also build sites for nonprofits pro bono. For a credible presence, a low-cost paid plan with your own domain is usually worth it.
What is Google Ad Grants?
Google Ad Grants is part of Google for Nonprofits. Eligible nonprofits can receive up to $10,000 a month in free search ads on Google, for example to recruit volunteers, reach donors or promote programs. The ads need to point to a working website with real content.
How does a nonprofit keep its website when volunteers change?
Register the domain in the organization's name with an organizational email address, document every login (domain, hosting, builder, email) with the board, and choose a system the next volunteer can run. Then the website survives when volunteers or staff move on.
Should a nonprofit hire an agency to build its website?
Only if the budget allows and the site needs custom features, such as integrations with a donor database. Most small nonprofits are better served by a builder plan with their own domain, and a clear plan for who maintains it. Larger organizations with lots of content often benefit from a managed service.

The bottom line

A nonprofit website doesn't need to be expensive, and for small organizations a low-cost builder is often enough. What matters most is that the site belongs to the organization, not to one person: domain in the organization's name, logins with the board, and a system the next volunteer can run.

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